Are your billing practices impacting student retention?

Student retention is a top priority for every campus and is affected by numerous factors. Did you ever think your tuition payment processes could be one of those factors? Good or bad, everything from accessibility to payment instructions, course registration and billing due dates, payment methods, payment options, and more, could have an effect on student retention.

Further, many institutions’ enrollment strategy is to not only diversify the groups they recruit but expand and diversify their degree offerings to include graduate, online, continuing education, and certifications. Are different billing practices applied to these different types of students, for what reasons, and do the results differ? 

Fitchburg State has initiated research on these topics on their campus and is working with other institutions to expand their study. Join Fitchburg State and Salem State for an interactive discussion on the impact of billing practices on student retention.

Learning objectives:

• Understand the factors related to billing that impact enrollment and retention
• Examine the results of different billing practices being applied to different student groups
• Learn best practices for handling payment processes in today’s digital environment

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